After several months of testing, the company is at last becoming available to the public.
In the previous year, Substack conducted a test of live video, which enabled the company's most popular users, known as Substack Bestsellers, to have the ability to broadcast video, communicate with a live audience, and even work together with other customers. At this time, the feature is available to any and all Substack publishers that are interested in going live. Having at least ten free subscribers is the only primary need, in addition to the requirement that you want to have an account.
As is the case with Twitch, publishers who go live have the ability to read comments as they are received. They also have the option of working together with other publishers by requesting that they join them on a call. In the present moment, Substack is only capable of supporting a maximum of three users on a single call.
Following the conclusion of your stream, you will receive a copy of the video-on-demand (VOD) as well as some notes that were developed by artificial intelligence. In order to ensure that readers and fans who were unable to watch the stream can watch it at their own leisure, the video-on-demand (VOD) can be posted as its own post. VODs are made available to the public by default when they are shared as a post; however, they can alternatively be protected by a paywall. If you want to promote your material in other places, the artificial intelligence of Substack may generate clips that you can share with users in order to entice them to watch the main video-on-demand file.
It has been reported by Substack that its Bestsellers are pleased with the functionality, which enables them to interact with their audience and readers in a more effective manner than in the past. Since many publishers have not yet experimented with live video on Substack, the full impact of live video on the platform is still unknown. The fact that there are so many different ways to stream live video in this day and age makes it extremely unlikely that it will become popular in this region.
